What do you picturise when anyone talks of perfect retail displays? Well, let me guess…It would definitely be a cabinet of waist-high height and a glass top, the ones you usually find at jewellery, perfume or confectionary stores. But why did we ask this? Because, there are a number of other styles of glass display cabinets available at the market, that is a perfect choice for your merchandise.
Covered glass display cases come with benefits. They are popular among retailers of jewellery, watches, collectibles, glasses and confectionaries. Items of high-value, if can be seen from a 360°, become easier for shoppers to buy. They cannot only be seen clearly but also be protected from dust, fingerprints, humidity, breakage or even theft.
Glass cabinets with added locks provide additional security but allow the store personnel to open it to display objects to customers easily.
How to Choose the Perfect Retail Display Cases for Your Store
Choosing the perfect retail displays for your retail store is not that difficult as you expect it to be. Usually, there are four styles of display cases that are found. They are as follows:
The Counter-Height Cabinets: Counter-height cabinets can have more than one display shelving, and multiple drawers that could be rotated to the top for display. It may also have just a display space on the top with a storage below.
Tall Cabinets: Also known as “curio” cabinets, these are the tall cabinets that we usually get to see at the retail shops. These have front doors made of glass, and typically have glass side walls too, increasing the overall visibility of the products.
Floor-Standing or Table-Top Towers: For the corners, the towers that rotate are a good choice. These towers are also good for “end caps” or cash warp counters.
Wall Mounted Glass Display Cases: Glass display cases are made available in all shapes and sizes. But how would you understand what will be the best for you? For that you need to consider a few things- the height, width, depth and weight of the merchandise that you want to display, the number of items you want to display per shelf, measurements of available storage space.
If required, or if you feel like you can easily combine the styles a number of cabinet designs depending upon your merchandise and the availability of space. Wall-mounted and table-top styles can, very significantly, increase your sales space. Portable cases are also very easy to rearrange. It will also help you in keeping your displays and store, fresh and clean.
What else can be done to elevate the displays and transform the cases into perfect retail cabinets?
To elevate the whole look, befitting LED lights can be added. A mirrored back, or other features could be enhanced to draw more attention towards the display cases and the products on display. You can also try mounting a display case on a pedestal to create a focus.
To sell visual merchandising, a holistic approach to product presentation is required. And for that, choosing the right kind of retail displays are an absolute necessity. If you want to display your merchandise in the most-chic and tempting way, choose the perfect retail cabinets, and half your job is done!
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